Tiny Hand Creations
A monthly subscription service that delivers engaging, hands-on themed craft activities designed to bring hands-on creativity back into kids’ everyday lives.
Brand Vision: Each box encourages off-screen fun and helps kids unleash their creativity while developing fine motor skills. These easy-to-make crafts are perfect for display or can be given as heartfelt gifts.
The brand embodies a playful, whimsical spirit with a colorful, nostalgic feel that sparks joy and imagination in every child.
Brand Mission: Promote less screen time and creativity in young children while using their hands.
Brand Target: Millennial and Gen Z parents with young children ages 4-10
Made on Adobe Illustrator, Adobe InDesign, and Figma
Starting out, I knew I wanted the brand to have a hand-drawn, imperfect feel. I also made the hand the focal point of the brand, reinforcing the core message: put down the screen, get creative, and make something with your hands.
This became an opportunity to bring out my inner child, experiment with playful shapes and illustrations, and embrace the fun of making something without overthinking every detail. I wanted the identity to capture the messy, playful, and imperfect spirit of kids’ artwork—where creativity matters more than perfection.